Comments on: Age and Persuasion http://www.maxpersuasion.com/age-and-persuasion/?utm_source=rss&utm_medium=rss&utm_campaign=age-and-persuasion A school dedicated to Mastering the Art of Persuasion Sat, 28 Jan 2012 04:35:24 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Breian Malupa - Breian.com http://www.maxpersuasion.com/age-and-persuasion/#comment-308 Breian Malupa - Breian.com Mon, 21 Jul 2008 13:54:57 +0000 http://blog.maxpersuasion.com/?p=107#comment-308 "There's a reason advertisers gear more toward emotions because studies have shown that as we age, we become less attuned to rational, persuasive arguments and more into visual, subjective appeals." Persuasion is through emotions, logic reasoning is still moved/influenced by emotions. It is still clearly evident that the younger generations are still heavily influenced by what the media presents to them, how the media dictates/persuades them what is "cool". "When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotions." - Dale Carnegie (author of How to win friends and influence people) “There’s a reason advertisers gear more toward emotions because studies have shown that as we age, we become less attuned to rational, persuasive arguments and more into visual, subjective appeals.”

Persuasion is through emotions, logic reasoning is still moved/influenced by emotions. It is still clearly evident that the younger generations are still heavily influenced by what the media presents to them, how the media dictates/persuades them what is “cool”.
“When dealing with people, remember you are not dealing with creatures of logic, but creatures of emotions.” – Dale Carnegie (author of How to win friends and influence people)

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