Comments on: Too Much of A Good Thing http://www.maxpersuasion.com/too-much-of-a-good-thing/?utm_source=rss&utm_medium=rss&utm_campaign=too-much-of-a-good-thing A school dedicated to Mastering the Art of Persuasion Sat, 28 Jan 2012 04:35:24 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: DrBillToth http://www.maxpersuasion.com/too-much-of-a-good-thing/#comment-388 DrBillToth Thu, 03 Jun 2010 14:16:00 +0000 http://blog.maxpersuasion.com/?p=351#comment-388 Great post - thank you. We always teach 1 or 2 options equals a sale.... 3 or more options = paralysis of anal-ysis and no sale. Live with Intention, DrbillToth.com/blog Great post – thank you. We always teach 1 or 2 options equals a sale….
3 or more options = paralysis of anal-ysis and no sale.

Live with Intention,
DrbillToth.com/blog

]]> By: blawrimore http://www.maxpersuasion.com/too-much-of-a-good-thing/#comment-387 blawrimore Thu, 03 Jun 2010 14:15:48 +0000 http://blog.maxpersuasion.com/?p=351#comment-387 People's preferences for range of choices depends somewhat on their personality type. In the widely respected Myers-Briggs personality system, people with the "J" preference tend to make quick decisions and are comfortable with fewer choices. People with the "P" preference tend to consider the options longer and always want options before deciding. As one of my clients told me, "Never show me just one suit on the rack". Of course I provide marketing services and not suits, but I never forgot his comment. So I have often found it helpful to give clients and prospects three choices - high, medium and low (although I usually refer to them as Level 1, Level 2 and Level 3). That way their options are limited, but they do have options. I always enjoy your columns/newsletters Kenrick, and consider you one of the leading experts in persuasion. Thanks for all the help you've given me and my business. Best regards, Buck Lawrimore People’s preferences for range of choices depends somewhat on their personality type. In the widely respected Myers-Briggs personality system, people with the “J” preference tend to make quick decisions and are comfortable with fewer choices. People with the “P” preference tend to consider the options longer and always want options before deciding. As one of my clients told me, “Never show me just one suit on the rack”. Of course I provide marketing services and not suits, but I never forgot his comment.

So I have often found it helpful to give clients and prospects three choices – high, medium and low (although I usually refer to them as Level 1, Level 2 and Level 3). That way their options are limited, but they do have options.

I always enjoy your columns/newsletters Kenrick, and consider you one of the leading experts in persuasion. Thanks for all the help you’ve given me and my business.

Best regards,
Buck Lawrimore

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